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Privacy Policy

Who we are – Skilled Local Marketing

At Skilled Local Marketing (“SLM,” “skilledlocalmarketing.com”, “we,” “our,” or “us”), we value your trust and are committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard information when you interact with our website and services.

We only conduct business in the United States, and our practices are designed to comply with applicable U.S. privacy and data protection laws.

1. Information We Collect

When you use our website or services, we may collect:

  • Personal Information You Provide
     Examples include your name, email address, phone number, company name, or any details you share when filling out a contact form, requesting a consultation, or signing up for services.
    • When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.
    • An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.
  • Usage Information
     We may automatically collect technical data about how you interact with our site (such as IP address, browser type, device information, pages visited, and time spent on our website). This helps us improve functionality and user experience.
  • Cookies & Tracking Technologies
    Like most websites, we use cookies and similar tools to enhance site performance, remember your preferences, and measure the effectiveness of marketing campaigns. You can adjust your browser settings to refuse cookies, but doing so may affect site functionality.
    • If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.
    • If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.
    • When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.
    • If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.
  • Embedded Content From Other Websites, Software, and Applications
    • Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.
    • These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

2. How We Use Your Information

We use collected information to:

  • Provide and improve our marketing services
  • Respond to inquiries and customer support requests
  • Deliver proposals, consultations, and contracted work
  • Track marketing performance and site usage
  • Protect against fraud, misuse, or unauthorized access
  • Comply with legal obligations

We do not sell or rent your personal information to third parties.

3. Sharing of Information

We only share your information in limited situations, such as:

  • With trusted third-party vendors or service providers (e.g., hosting companies, analytics platforms, CRM systems, spam filter providers) who assist in delivering our services
  • When required by law, legal process, or to protect our rights and safety
  • In the event of a business transfer, merger, or acquisition, where information may be part of the assets transferred
  • SMS Privacy Policy
    • Third Parties that Help Provide the Messaging Service: We will not share your opt-in to an SMS short code campaign with a third party for purposes unrelated to supporting you in connection with that campaign. We may share your Personal Data with third parties that help us provide the messaging service, including, but not limited to, platform providers, phone companies, and other vendors who assist us in the delivery of text messages.

All third-party partners are required to handle your data responsibly and only for the purposes outlined above.

4. Data Retention

We retain your information only as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law.

5. Security

We take reasonable administrative, technical, and physical measures to protect your information from unauthorized access, alteration, or disclosure. However, no method of online transmission or storage is 100% secure, and we cannot guarantee absolute security.

6. Your Choices

  • Access & Updates: You may request to review or update the information we have about you.
  • Opt-Out of Communications: You can unsubscribe from our marketing emails at any time using the link provided in the email or by contacting us directly.
  • Cookie Preferences: You may control cookie settings through your web browser.

7. Children’s Privacy

Our website and services are intended for business use and are not directed at children under the age of 13. We do not knowingly collect personal information from children.

8. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. Updates will be posted on this page with a revised effective date.

9. Contact Us

If you have any questions about this Privacy Policy or how your information is handled, please contact us:

Skilled Local Marketing
Email:  https://skilledlocalmarketing.com/contact/
Phone: 513-202-6211
Website: https://skilledlocalmarketing.com

California Privacy Rights (CCPA/CPRA Compliance)

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA). This section explains those rights and how Skilled Local Marketing (“SLM,” “we,” “our,” or “us”) complies with them.

1. Categories of Personal Information Collected

In the past 12 months, we may have collected the following categories of personal information:

  • Identifiers (e.g., name, email, phone number, IP address)
  • Commercial Information (e.g., records of services purchased, or considered)
  • Internet/Usage Data (e.g., website activity, analytics data, cookies)
  • Professional/Business Information (e.g., company name, role, service needs)

We do not knowingly collect sensitive personal information (e.g., social security numbers, financial account details, or biometric data).

2. Purposes of Collection

We use the information above to:

  • Provide and improve our services
  • Communicate with clients and prospective clients
  • Track and measure marketing performance
  • Meet legal and business compliance requirements

3. Sharing & Selling of Personal Information

We do not sell personal information to third parties. We may share information with trusted service providers (such as hosting companies, analytics platforms, or CRM integrations) strictly for business purposes.

4. Your Rights Under California Law

California residents have the right to:

  • Know what personal information we collect and how we use it
  • Access the personal information we hold about you
  • Request Deletion of your personal information, subject to certain exceptions
  • Correct inaccurate personal information we maintain about you
  • Opt-Out of Sale/Sharing of personal data (we do not sell information, but honor this right)
  • Limit Use and Disclosure of Sensitive Information (not applicable as we do not collect sensitive personal data)
  • Non-Discrimination — we will not discriminate against you for exercising your privacy rights

5. Exercising Your Rights

To exercise your California privacy rights, please contact us using one of the methods below:

We will verify your request using reasonable methods before fulfilling it. You may also designate an authorized agent to submit requests on your behalf.

6. Data Retention

We retain personal information only for as long as reasonably necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law.

7. Updates to This Notice

We may update this California Privacy Rights section as laws change. Any updates will be posted on this page with a revised effective date.

Helpful Online/Digital Privacy Resources